When it comes to applying color to our faces, we have tons of different options. From just a hint of color to complete opaque coverage, the choices never end. Picking the right one depends on your skin type and the type of finished look you’re going for—and it’s a lot more complicated than just matte or dewy.

We turned to a few makeup experts for a breakdown of the different types of face makeup: foundation, tinted moisturizer, CC cream and BB cream.

Foundation

What Is It?

Traditional foundation may be the underlying basis of your makeup bag. Developed for the appearance of a naturally flawless complexion, there are now numerous types available: liquid, pressed foundation powder, mineral, cream and stick foundation.

Pros:

Foundation provides the maximum coverage for when you want to cover up just about anything.

Cons:

Can appear cake-y if you apply too much. Apply a thin layer of moisturizer or primer under your makeup to prevent foundation from settling into fine lines.

Ideal For:

Because foundation can offer the most coverage out of all the products we’re discussing, it’s the best choice for hiding any imperfections—from redness to tattoos.

Tinted Moisturizer

Tinted Sunscreen from OC Facial Center which is a favorite.

What Is It?

Tinted moisturizer is the optimal lightweight coverage for women on the go. Minimal coverage but with a sheer radiance and maximum hydration.

Pros:

It’s light and the ultimate product for the “no makeup” makeup look. Great for busy working women and moms who need quick application.

Cons:

If you’re really aiming to cover up blemishes, redness or any imperfections, this may not be the best bet. Tinted moisturizer can also sweat off easily on hot summer days, and may wear off sooner than other thicker options with more coverage.

Ideal For:

Low-key times where you’re not feeling like wearing a lot of makeup. When compared to foundation or CC cream vs BB cream, tinted moisturizer typically has more moisture-binding properties such as hyaluronic acid or glycerin, making it a great option for those prone to dryness or dehydration.

BB Cream

What Is It?

BB stands for Beauty Balm, and this provides slightly more coverage than a tinted moisturizer. The main difference here is that they prime your skin along with moisturize. Lighter than foundation, but heavier than tinted moisturizers, BB creams appear best when set with a light finishing powder or bronzer.

Pros:

Easy to apply, no possibility of harsh foundation color lines and looks natural and dewy.

Cons:

Don’t count on BB cream as your only method of sun protection. Be sure to apply a daily SPF beneath your makeup to avoid skin damage and harsh UV rays.

Ideal For:

BB Cream is your answer if you want the most in skin care and foundation without buying multiple products. If you want all the benefits of a tinted moisturizer, plus sun protection, antioxidants, makeup primer or additional anti-aging or acne ingredients, the beauty balm is for you.

CC Cream

What Is It?

Try this “color corrective” formula if you’re aiming to brighten up your skin and address issues like redness or sallow coloring. If you’re trying to even out your skin tone, you’ll enjoy this creamy, light formula, with a thinner base than foundation.

Pros:

Similarly to BB cream, CC cream can be essential for targeting everyday skin concerns and is light enough for daily use.

Cons:

CC benefits and coverage may vary from brand to brand. You may need to be diligent and try out a few before finding which is right for you.

Ideal For:

Dark under-eye areas, redness or hyper pigmentation. in CC cream vs BB cream, CC cream is corrective and excellent for evening the skin tone, neutralising redness or concealing post-inflammatory hyper pigmentation.